ABOUT
At Canada is Not for Sale, we’re more than just a store—we’re a small act of patriotism, born out of a moment that demanded a response.
We conservative. Together, we run a design strategy and creative innovation firm in the Nation’s Capital.
Q: Where did the idea for the Canada is Not for Sale hat come from?
There had been growing chatter about Canada becoming the 51st state. Around the same time, the Prime Minister announced his intent to resign, weeks before Trump’s inauguration and the potential rollout of destabilizing trade tariffs. Then we watched a Fox interview with Premier Ford where the host said Canadians should “consider it a privilege to be taken over by the United States.”
That moment sparked a defiant sense of Canadian patriotism in us. With federal leaders scrambling, it felt like it was up to everyday Canadians to stand up and say, absolutely not.
Q: What’s your favorite thing about Canada?
What I love most about Canada is its ability to weave together so many unique threads into something truly distinct. It’s a place where people from around the globe can build a life rooted in freedom, human rights, and opportunity.
I’ve been fortunate to experience this country in so many ways—from working with Inuit artists in Nunavut to driving the Sea to Sky Highway in BC, crossing the Confederation Bridge into PEI, and hearing French as I return home from the U.S. Every part of Canada tells a story, and I’m proud of the hardworking, kind, and resilient people who make this country truly strong and free.
Q: Why are these hats special?
These hats carry a powerful message: Canada is not for sale. You can’t annex us because you feel like it. We’re a proud nation with a rich history, and these hats are more than just headwear—they’re an act of patriotism and a statement of sovereignty.
At a time when being proudly Canadian isn’t always celebrated, these hats remind us of our unique place in the world and our strength as a nation. This is more than a product—it’s the start of a movement. It’s inspiring to see so many Canadians ready to stand together and share their pride.
Q: Is this affiliated with a political party?
The hats are a political statement, but they’re not affiliated with any political party. we have pretty different political views, so the fact that this resonates with both of us says a lot. This isn’t about red versus blue; it’s about standing together as Canadians.
Q: What’s next for Canada is Not for Sale?
We’re focused on growing the movement. That means developing a supply chain, expanding our product line, and getting these hats into the hands of as many Canadians as possible.